Lead nurturing strategy to get your business off to a good start
As the old saying goes, practice what you preach. If you’re reading this, chances are you already know this to be true. In other words, if you want to succeed…
Content marketing – Tips for finding writing ideas
Content marketing is the practice of creating, producing and distributing content to encourage customers and members of your target audience to view or interact with a company’s products or services.…
6 e-mailing methods for your inbound marketing strategy
Inbound marketing is an essential component of any successful digital marketing strategy. The more in-depth your marketing plan, the more effective your strategies will be. If you’re embarking on inbound…
Add gamification to your e-mails
When it comes to e-mail marketing, there are a few main ideas that you’ll see used over and over again. They are gamification, autoresponder sequences and the importance of recipient…
AI, Blockchain and SEO: The Future of Marketing
The marketing industry is undergoing a major transformation thanks to the emergence of artificial intelligence, blockchain and the ever-growing development of search engine optimization (SEO). While these technologies are still…
Improve user behavior on your site
With all the data available today, it’s no wonder many sites are using artificial intelligence (AI) to analyze and improve their user experience. Indeed, with the growth of community platforms,…
E-mail marketing: 6 tips to avoid becoming a spammer
Have you ever wondered why so many companies end up on SpamCop’s blacklist, or why they are constantly harassed by spam watchers? Spam is a constant threat to everyone who…
NFT and Marketing
More and more organizations are using non-fungible tokens to develop their communication and reach new targets. But first of all, it is necessary to recall what is a non-fungible token…
New users with coupons
Many popular online stores offer a coupon system of one kind or another, and they frequently distribute them to customers. This is no coincidence either: the effects of coupon marketing…
What is a 360° marketing campaign?
The soccer world cup is starting! Televisions from all over the world show the arena where the players are running. But during the half-time show, there’s a good chance you’ll…