How to write a persuasive e-mail: the AIDA method
Persuasive emails are a great way to showcase your writing skills and sell your company’s services. There are many benefits to email, but how do you write a persuasive email?…
Linkbuilding, the basics!
To allow your site to be correctly referenced, the various technical optimizations that you can perform on your site are not the only things to take into account. Indeed, one…
How to run an SMS marketing campaign
Consumers are constantly bombarded with social alerts from friends, family, work, and brands. Because of these disruptions, many are turning off notifications for emails, as well as on social networks.…
CMS or scratch programming, what to choose for your website?
Do you want to create a website but don’t know where to start? Do you hesitate between using a CMS (Content Management System) or coding it from scratch (or having…
Introduction to Local SEO
Why this introduction? Recently a student and faithful reader of the blog, contacted us to ask us about the subject of local SEO. Indeed, it’s a topic that deserves some…
Meta tags and SEO (Part III)
First, we have seen the tags necessary for your SEO. A second time, those that can have an effect on SEO under certain specific conditions. It is now time to…
Why optimize the loading time of its site?
You have a site that you think has been well optimized, on your different tags, on your texts,… But have you thought of looking at the loading time of your…
A tagging plan, why do it?
You now have a brand new and beautiful website. The questions come up, how do you see what your users are doing, and is the UX you have in place…
Growth Hacking: 10 techniques to boost conversions
What does the term growth hacking mean? What does the term growth hacking mean? Growth hacking has grown to be a buzzword in advertising circles, however many nonetheless don`t recognize…
Cold emailing, why and how?
Cold emailing is one of the best-known methods of email marketing. It is nothing more or less than door-to-door emailing. But at a time when the principle of “privacy”, the…