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The marketing industry is undergoing a major transformation thanks to the emergence of artificial intelligence, blockchain and the ever-growing development of search engine optimization (SEO). While these technologies are still…
It’s no surprise that marketing is changing. The pace of change has never been faster, and the consequences have never been more radical. With the advent of social media and…
It can be difficult to know how to start building links to your site. Whether you’re just getting started with SEO or looking to step up your efforts, there are…
Consumers are increasingly empowered to make informed purchasing decisions based on user experiences. Added to this are decisions based on trusted opinions, insights and recommendations. As a result, decision-making has…
With all the data available today, it’s no wonder many sites are using artificial intelligence (AI) to analyze and improve their user experience. Indeed, with the growth of community platforms,…
Have you ever wondered why so many companies end up on SpamCop’s blacklist, or why they are constantly harassed by spam watchers? Spam is a constant threat to everyone who…
Your brand is a powerful tool in your marketing arsenal. It is important for your strategy to have a strong and consistent brand. Such a strategy allows your contacts, your…
Chatbots are here to stay and will become increasingly popular in the near future. This is a huge growth opportunity for brands looking to reach potential customers through chat. By…
Growth hacking relies as much on data, on access to information, as on a strategic watch at all times. The different tools of strategic intelligence are therefore necessary for the…